Featured Snippet

The highlighted answer box at the top of Google’s results, extracted from a ranking page.

Updated September 19, 2026

Featured Snippet, explained in plain English

Also called “position zero,” the snippet is Google quoting your content as the direct answer. To win it, answer the target question in one tight, self-contained passage (40–60 words) right after a matching heading, then go deeper in the rest of the page. It’s the highest-visibility, lowest-competition prize in SEO.

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